Baekhyun EXO EXO - K EXO - M MV SM
[NEWS] 151112 EXO's New Single 'LightSaber' Strengthen All The Relations Of SM With Disney
On November 10, SM Entertainment simultaneously released the digital single and video for the highly-anticipated project, which further solidifies the relationship between the K-pop agency and Walt Disney Pictures.
The popular EXO trio weighed in on their responsibilities as publicity ambassadors of the latest installment of the franchise, "Star Wars: The Force Awakens," during a recent episode of KBS' "Entertainment Weekly."
"I'm really happy," said Kai. Honestly, I don't know the reason why we were chosen."
While his statement is modest, the "Star Wars" collaboration project is likely the result of a budding relationship between SM and Disney, following their recent reboot of the classic variety show, "The Mickey Mouse Club."
In the video for "Lightsaber," Kai, Sehun, and Baekhyun do not use the force to retrieve their lightsabers but appear in everyday situations before embarking on an epic battle.
Fans anticipated footage that would encompass the supernatural backstory that marked early EXO releases like "MAMA" and "HISTORY." However, "Lightsaber" channels the grimy aesthetic of "Star Wars" staples like the Cantina and references the film noir mystique that surrounded iconic heroes like Hans Solo.
"Lightsaber" evokes also the feel of the "Star Wars" franchise, through the placement of witty signage like, "No Lightsabers Beyond This Point."
The single, which is available to international audiences through iTunes, is an uptempo dance track which demonstrates a new journey for "Star Wars," as the franchise attempts to appeal to K-pop fans.
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